If your business serves your local community, regardless if it is a small mom and pop shop or a large conglomerate, creating and optimizing a GMB (Google My Business) profile is highly recommended.
A well optimized GMB profile is pratically a 2nd website that can help promote business in Google as well as educate visitors about a business without the need of clicking on a link. Basically, optimizing a GMB profile helps everyone.
There are several advantages to having a well optimized GMB profile…
More Organic Traffic
With another free listing from Google comes more free traffic.
Build Trust With Visitors
An optimized GMB profile is a sign of being established in the local community. It let people know that the business is real and it exists.
Show More Content
GMB profiles offer a lot of features like posts. These features are great ways for a business to get content out regularly to help explain the products, services and new happenings.
An optimized GMB profile is a sign of being established in the local community. It let people know that the business is real and it exists.
Analytics Included
GMB profiles come equipped with their own analytics so it’s possible to track visitors (and even phone calls!) coming from a GMB listing.
Need more help on understanding just how powerful a GMB profile is for a business? Give us a call and we will be that help: (585) 270-0117