The year is more than half over so here are SEO statistics for 2023 that you should be aware of if you were thinking about increasing your website’s search engine performance:
The first organic search result enjoys an average click-through rate (CTR) of 25.6%. This means that for every 100 people who see this result, 25.6 of them will click on it.
The top three organic search results collectively receive 54.4% of all clicks. To maximize organic search traffic, it’s crucial to ensure your website ranks within these top three results.
A significant 75% of users never go beyond the first page of search results. If your website doesn’t appear on the first page, you’re missing out on substantial potential traffic.
Google currently considers over 200 ranking factors, implying that a comprehensive approach is needed to optimize your website for search engines effectively.
Local SEO has become increasingly vital, involving the process of optimizing your website to rank better in local search results, particularly crucial for attracting customers from your vicinity.
Content marketing remains the most effective strategy for generating organic traffic. By producing and publishing high-quality content on your website, you can attract visitors and boost your rankings in search engine results. Content helps with SEO performance since content is a requirement of SEO.
These are just a few of the essential SEO statistics for 2023 that should guide your efforts in improving your website’s SEO.
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